Will we all be gamers?

Will we all be gamers?

It is no exaggeration to say that digital games are increasingly present in the daily lives of most of the population, especially generation Z, the so-called digital natives. This generation consumes dynamic content and grew up immersed in technological innovations, has initiative around the purpose defined together with the group, and is also formed by online self-taught. However, have you ever stopped to think that, regardless of your generation, be it baby boomers, Millennials or Z, we are all (or will be) gamers?

  • What to expect for the next decade in the marketing universe?
  • Circular economy: How to encourage the economy and help the environment

In 2021, according to estimates by Newzoo, a research and data Reviews platform specializing in the digital sector, the games market in Brazil generated approximately R$ 12 billion in revenue. This is a surreal number that tends to grow more and more. In this industry, Intel has been a catalyst for innovation in the field of PC gaming, and it’s important that more companies see this opportunity.

The path to the pinnacle of this industry is not over yet — we are far from the pinnacle — and I’m going to talk about 6 factors that will determine the future of gaming and, consequently, your next hours of leisure.

  • eSports: just as there are football fans, there are eSports fans. By 2024 there will be 577 million people watching eSports, according to a Newzoo study. An example was the Intel Extreme Masters (IEM) held in Rio de Janeiro, being the first Major held in Latin America — which shows how our continent has been gaining more and more notoriety in the gamer world. The prize was US$ 1.25 million, of which US$ 500,000 went to the winner. The total prize pool is historic and became the second largest in history, behind only the PGL Major Stockholm 2021, which distributed US$ 2 million. It just goes to show how powerful this industry is and will continue to grow, aided by hybrid computing that allows streaming and gaming at the same time.

  • Virtual Reality: according to Astute Analytica, specializing in insights through qualitative and quantitative Reviews, the global VR market will reach US$ 364.9 billion in 2030; now he is worth about $19 billion. The growing popularity of this game mode will impact projects; it is likely that instead of using VR controls, we will navigate menus using only our eyes, that is, the systems will understand visual cues. This will require considerable computing and processing power.

  • Metaverso: We live in a moment of arrival of 5G in the country and, thanks to it, Metaverso promises a revolution in the way people relate to the virtual world, whether at work or at leisure. This complex world where we can interact allows the creation of a space so realistic that it moves your emotions and you lose track of external reality. Regardless of whether you connect to the metaverse with VR glasses or other technology, its value will be the visual and emotional experience it gives you. According to a report by Grayscale, a company present in the world of cryptocurrencies, the metaverse has the potential to generate annual revenue of US$ 1 trillion in the long term.

  • Cloud gaming: The cloud offers the ability to play on multiple devices, wherever you are. For example, a person who plays Fortnite, at home, on the computer, when traveling, can play from his cell phone. The cloud avoids issues such as incompatibility or the frequent installation of patches and updates. These advantages make cloud gaming the most accessible gateway to the gaming community. In this case, technological power is concentrated in the data centers of gaming companies, but also in devices and connections that reduce latency.

  • Accessibility: In 2020, The Last of Us: Part 2 was one of the most accessible and innovative games to date, with over 60 accessibility settings, with expanded options focusing on hearing and fine motor skills, as well as new features that benefit players who are blind or with low vision. According to PopCap Games, gamers living with a disability represent 20% of the total community, so the industry must act in accordance with the needs of a diverse audience.

  • Processors: The processor is the central processing unit of a computer, which works as the brain of the computer, as it interacts and makes the necessary connections between all installed programs. For this, the constant evolution of technologies and processors helps in the best player experience. The 13th generation Intel Core, for example, is Intel’s newest processor, with more E-cores and up to 40% better performance.

  • What do all these points have in common? They are products with increasingly powerful, visual, intuitive technology and, at the same time, increase the reach of more people, which opens more doors to the world of gamers. Moore’s Law predicted this: the number of transistors per device will double every two years, which means there’s more and more computing power in smaller, more affordable devices, such as gaming computers or VR glasses.

    We are on the cusp of a fully immersive gaming ecosystem that is powerful, fast, easy to own, but more than easy, immersive! This is driving more and more consumers into the gaming world of all generations, including Z.

    We always need to find ways to push our technology to the limits when it comes to performance, guaranteeing resources to developers, pushing new emerging formats to bring the best possible experience to people’s daily lives, including those who like to play games, even if it’s just a time or another. — after all, aren’t we all gamers?